Not all water is created equally! Find out what makes your water taste better or worse and how much people are paid to know the difference!
Most of you reading this likely see water as a necessity rather than a luxury. After all,
there’s so much else you could be gulping down instead of just plain old water.
What if I told you that some people treat water as seriously as they treat wine? That
people will pay good money just to sample different grades of water the same way
others would pay to sample wine? That there’s a course you can take to become a
certified ‘Water Sommelier’?
Sound like a load of baloney? Well sit tight and we’ll teach you a thing or two about
the growing world of water tasting.
But Water Tastes Like Water!
Well you aren’t wrong about that. But even the water you drink can be divided into
grades and levels. After all, doesn’t boiled water always taste a little bit different than
normal room temperature water? This isn’t just a happy accident either. Water is more
than just H2O; it can contain minerals and gases in differing quantities depending on
where they are sourced from. Boiling the water results in those gases escaping to the
air, resulting in a ‘flat’ taste.
So how do you restore the flavor of boiled water? Simple! Just pour it back and forth
between two containers to aerate it 1 ! Tadaa!
There Are Water Menus
Here’s where what separates the normal folk from those with discerning tastes. You
see, the flavor in a glass of water is determined by its contents 2 ; those minerals and
dissolved gases. Which means that water sourced from the Himalayas would taste
different from water from say, a ground spring in your backyard.
And there are those who care about those differences! In Los Angeles for example,
there is a restaurant and bar that offers its customers a 45-page Water Menu 3 from
which they can choose from a variety of different waters from ten different countries!
Expect to pay between RM30 to RM60 for a single bottle here!
Here’s an example of how a bottle of Evian is described in the menu:
This water begins as rain and melt - water filtering down through sandstone and gravel in the French Alps. It takes 15 years for the water to pass through the mountain before rising to the spring, along the way it picks up calcium and magnesium producing a slightly bitter, unique taste that you will either love or hate.
‘Water Sommelier’ Is A Legit Job
Many fine dining premises employ a sommelier, or wine steward. These men or
women are trained wine professional who can recommend you the right kind of
beverage to go with that delicious steak you ordered. So, it just seems natural that
with a discerning taste, you’d need a water sommelier too, right?
As a matter of fact, the Water Sommelier Union 4 serves this niche, training and
providing accreditation to individuals who love their water so much, they want to be
able to tell you the differences! Martin Riese, the water sommelier who crafted the
above menu has this to say:
We are already accustomed to pairing food with wine or beer, but many people don't know that water is just as important to the entire dining experience.
Thinking of becoming one? That may not be such a bad idea. In Taiwan where water
tasting is such a niche field with few qualified experts, water sommeliers can earn over
RM3,500 5 just for a single event!
Quality Water is a Growing Market
As consumers grow more perceptive about the quality of water they consume daily,
businesses are rising to match their needs. A report by Zion Market Research 6
estimated the global bottled water market would hit RM1.1 trillion in 2020, compared
to RM668 billion in 2014. In 2016, bottled water sales beat soda for the first time in
history in the US 7 . More and more people are starting to sit up and take notice of the
benefits a good bottle of water imparts over other sugary drinks.
At Jantzen, we pride ourselves on our water, providing the best solutions for your
needs. Whether you’re looking to serve guests or customers with our smaller 200ml
cups or 350ml bottles; keeping yourself or your family hydrated throughout the day
with our larger 1.5L bottles or supplying your office and events with our 6L bottles,
we’ve got you covered, with both Reverse Osmosis (RO) and Mineral variants,
depending on your, or your clients’ preference.
To learn more about what we have to offer, click here. (URL:https://www.cupwater.my/water)